Festival Season is on the horizon – if you're looking for festival giveaway ideas, read on!
Working with promotional items, I'm often asked what are the best festival giveaway ideas. To be honest, the answer is quite varied. It depends on what the festival is targeted towards and what industry your business is in.
Giveaways relevant to the festival's theme can be a great way to engage with attendees. Your items can become a great conversation starter and leave a lasting impression. Helpful giveaway ideas are also great for festivals – something they can use whilst they are there and perhaps continue to use on other outings throughout the festival season.
Here are some ideas for festival giveaway ideas that you can use for your brand, whether you are the main event organiser, sponsoring the festival, or have a stand for your organisation.
1. Customised T-shirts - T-shirts can make a great promotional item. You can brand them with your logo, and attendees can wear them during the event and even afterwards, serving as walking advertisements. T-shirts can be one of the more expensive items but are particularly well received if you are organising the festival and you can give them to the volunteers or workers. This makes them stand out for the festival goers and can make them feel like more of a team.
2. Branded hats or caps - You can offer hats or caps with your branding. These will be particularly appreciated if it is an outdoor festival and the sun is shining. Caps provide both practical sun protection and a souvenir for attendees. If you're attending a family-friendly festival, make sure you also have options in children's sizes!
3. Reusable water bottles – another excellent option for outdoor festivals in hot weather! Help festival-goers stay hydrated with reusable water bottles featuring yours. This item is not only practical but also promotes sustainability, which is a great brand message for any industry.
4. Branded sunglasses - Sticking with the outdoor summer theme, branded sunglasses are yet another great option! These are well priced when ordering in bulk and can be a real lifesaver if any festival goers have forgotten or misplaced their sunglasses.
5. Tote bags or drawstring bags – Tote bags make great giveaways for festivals; festival goers can carry their belongings during the festival and afterwards. Branded bags serve as functional items and mobile advertisements.
6. Customised wristbands – These are perfect for festival organisers! They can be used to identify festival goers who can access certain areas of the festival or people who may have purchased upgraded packages. Many attendees will then keep these as souvenirs.
7. Festival-themed stickers or decals - Produce stickers or decals featuring your logo, which attendees can stick on their belongings, vehicles, or other surfaces, extending your reach beyond the event.
8. Portable phone chargers - Providing portable chargers at a festival can be helpful for the festival goers. This type of gift is much more luxurious than the other options we have discussed. This is the type of item that people will continue to use again and again – especially if they attend festivals regularly.
9. Branded fans - Offering handheld fans will help attendees stay cool during outdoor events. You can incorporate your logo to promote your brand, and if the weather is warm, your brand will be everywhere whilst people cool themselves down.
10. Ponchos – We've talked about items for warm weather festivals, but for any festivals within the UK, we know we must also prepare for rain! Ponchos are a great item as they can be folded away and stored, are lightweight, and are a fantastic branding opportunity.
When choosing your festival giveaway items, remember to choose items that align with the festival's theme, appeal to attendees' interests and needs, and align with your brand.
If you will be at a festival this year with your brand, why not call me to talk about your options – I can help you find the perfect giveaway selection to suit you.
